Boro Park Snapshot: Prestige Puzzles
New stores open every day, what separates the success of one
from the other is what it offers. Customers are drawn to stores that serve a
necessary purpose but at the same time an original idea. Yossi Greenwald, the
owner of Prestige Puzzles, has done just that. His store is unique and
different and something you never knew you needed but do.
Mr. Greenwald opened a laminating business 18 years ago. He originally
only laminated pictures in the basement of a house on 44th street. A
lot of customers would come to have their pictures done and would also bring
him puzzles. Yossi saw this as a new opportunity and started officially selling
and laminating puzzles. Over time the store moved away from picture laminating
and transitioned into what it is today, Prestige Puzzles.
Six years ago, he moved from the basement into a store front
at 4208 14th avenue.
Mr. Greenwald carries puzzles ranging in all sizes up to
40,000 pieces. You can choose from a huge selection of designs and prints. He
recently started manufacturing and selling his own collection of Judaica
puzzles.
During the height of the coronavirus, there was a shortage
of puzzles in the country. People were bored and so they spent their time
puzzling.
Slowly Yossi has
restocked his store and is back with many options.
Normally one goes to a store buys a puzzle, puts it together,
then breaks it up and places it back in the box and forgets about it. What
makes Mr. Greenwald’s store so unique is that he will laminate the puzzle for
you, on premises, when you are done. You buy a puzzle from his store and come back
when it is done, he will permanently fuse the pieces together, so you can have
it hung.
Another unique aspect Prestige Puzzles offers its customers is
that when you lose a piece or two of a puzzle and the picture is incomplete, he
will create the part of the design that is missing to fully complete it.
Heshy Rubinstein, of Boropark24.com, asked Yossi about an
interesting customer experience, he replied with a story, “I had a couple come
in once with a 42,000-piece puzzle to be laminated. I was in awe of it. They told
me that they are professional puzzlers. They explained that they love puzzles
because they enjoy creating something big and beautiful out of tiny, seemingly
insignificant, fragments. They even built a room in their house dedicated to
puzzle making.”
Prestige Puzzles offers an exciting and large selection of puzzles to choose from with the convenience of onsite laminating making the store one of a kind.
